The mineral water market in China has always been a difficult market due to the strength of international brands that dominate the sector. We have the excellence of Vichy water, its enormous international experience and our constant commercial activity in China, which will allow us to detect many gaps where these big brands cannot reach. By bringing together several of these opportunities, in different areas and channels, we hope to create a market of interesting size and develop the brand in China.
Vichy Catalan Corporation is a large business group formed by 3 major firms: Premium Mix Group, Manantial de Salud and Hotel-Balneario Vichy Catalan.
After more than 135 years of history, they have maintained the same restlessness since the beginning: to investigate the beneficial qualities of their waters and to continue innovating with the development of new healthy products to adapt them to the demands of consumers.
Their obsession with quality, a solid commitment to innovation and proximity to consumers have made the brands of Vichy Catalan Corporation, market leaders.